Why Natural Dyes

At Mrs Lovejoy, we believe in using natural dyes for our clothing because of the benefits it brings to both the environment and the final product.

Our fabrics are hand dyed 4m at a time and left to dry naturally in the warm Bali mountain air. 

The natural dyeing process is a traditional method that uses plant-based materials such as leaves, bark, flowers, and fruits to create a wide range of colors. This method is much more sustainable than synthetic dyeing, which relies on chemicals that can be harmful to the environment. Natural dyes are non-toxic and biodegradable, which means they don't pollute the waterways or harm the local ecosystem.

Using natural dyes also has benefits for the final product. Natural dyes tend to produce more muted and nuanced colors than synthetic dyes, which can create a unique and authentic look for the clothing. Natural dyes also tend to be more colorfast, which means the colors will stay vibrant for longer. Additionally, natural dyes tend to be more breathable, which can make the clothing more comfortable to wear.

Overall, the natural dyeing process is an important part of our commitment to sustainability and preserving the natural beauty of Bali. By using natural dyes, we are able to create clothing that is not only beautiful and unique, but also gentle on the environment.